How To Create New Content Every Single Day

Whether it is a video, an article, blog post, guest post, ebook, part of an information product or anything else, it is good to get yourself in the habit of creating something every single day.


Number one it flexes that creativity muscle. It is more like going to the gym than you may think. Some days you can go into the gym blast through your workout and leave feeling like a million bucks. Other days, you just show up and roll sluggishly through the motions and walk out at the end feeling slightly defeated. But you do still feel good about showing up. The same is true of your content creation efforts. You may not use everything you create from day to day. In fact, you almost certainly won’t. But you will feel good that you put in that small bit of effort each day.


It builds upon itself in terms of momentum. If you want to be an internet marketer, this is one of the core skills that you will have to master, short of paying someone else to do it for you. And let’s be honest when 99% of us are starting out we have more time to hammer it out on a keyboard or wax philosophical on a video than to pay somebody to build our brand and drop our dimes of knowledge for us.


So realize that your content may not be amazing now, but after a year of throwing down day in and day out then you will be pretty well polished. And a year after that, you will be even more so. It’s a long-term game and you should treat it as such.


So what if you can’t think of anything to write about or shoot a video on? The easiest way is to look for a question that needs to be answered. Look for forums in your niche and see what the most pressing concerns are. If it is something you can provide a relevant and valuable answer for, there is a great chance that you can create an elaborate piece of content based around it.


Another great way to come up with content ideas is to use a swipe file. You may have heard about the swipe file when it comes to copywriting and sales letters but its also very relevant to your content creation efforts. Instead of saving sales letters, you should save your favorite pieces of content. Input truly does equal output, so revisit some of the videos, articles, or books that you find most helpful and pick some part you can make a better version of. This is one of my best ways to come up with content ideas when I get stuck.


One final tip to multiply your efforts is to use one piece of content in multiple formats. Make a video about your topic. Take that video and have it transcribed and edited and you have an article. Rip the audio from the video and edit it with a cool intro and you have a podcast. You can probably think of some other applications like this but you get the idea.


Start creating now and again tomorrow and again the day after. This will be very helpful for you and your business for years to come.


What are some of your best content creation tactics? Let me know in the comments!